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Mizuno offers an unparalleled custom build service – based on the procedures refined at the renowned artisans’ factory in Yoro, Japan.
A professionally custom fit set-up will provide a solid platform to play your best golf.
Since its introduction in 2010, the Mizuno Shaft Optimizer has recorded over 500,000 unique golf swings – allowing us to constantly refine our Swing DNA fitting system.
The Optimizer has become recognized as the most effective way to start any fitting session, by measuring over 40 data points within the player’s swing – their unique Mizuno Swing DNA.
Mizuno’s Swing DNA system then matches the player’s unique DNA to a map of over 50 iron shafts – shortlisting the best 3 to test.
Using the same Mizuno Swing DNA, the software can also identify lie angle, full set make up and the best suited Mizuno ball model.
“THE SWING DNA PROCESS MAKES FITTING SIMPLER – A FUN START TO ANY SESSION. IT PRODUCES AN INCREDIBLY ACCURATE, DATA DRIVEN RECOMMENDATION TO TEST. ADD A LAUNCH MONITOR AND YOU HAVE EVERYTHING. WHY START WITH A GUESS?”
– Bill Price, Director of Custom Fitting.
KEY Facts About Mizuno Swing DNA
It takes just three swings – To recommend iron lie angle, shaft, set makeup, hybrid shaft, metal-wood shaft and ball model
No such thing as a bad swing day – The Optimizer only measures how you load the shaft – not where the ball goes. So even if your ball striking is inconsistent at the fitting – the Optimizer can still accurately map your swing.
No handicap, age or gender bias – The Optimizer can only see your swing and won’t have any preconceptions based on your handicap, age or gender.
Reduces ‘fitting fatigue’ – By reducing over 50 possible shaft choices to a shortlist of 3. Even the fittest players fatigue after 20 minutes of hitting balls.
It consistently matches what top fitters recommend – Players who have been fit on tour or at premium fitting boutiques nearly always find ‘their shaft’ in our three recommendations.
We ignore shaft labels – Mizuno measures every shaft independently – before entering into our software.
The Shaft Optimizer is a hittable seven iron, with internal strain gauges, micro-processors and a gyro – that combine to capture over 40 unique swing data points. Measuring how players load and unload the shaft during their swing.
The swing data is sent via Bluetooth from the Optimizer to the Swing DNA app, where it maps out your entire bag.
“EVERY SHAFT HAS A DISTINCT BENDING PROFILE. MIZUNO MEASURES EACH ONE independently – so that we are fitting by performance not the shaft label.”
– Bill Price, Director of Custom Fitting.
Among the 40 Shaft Optimizer measurements, eight critical elements are used to identify a player’s shaft shortlist and lie angle. Three swings are enough to build the Swing DNA profile. Players are always surprised how consistent their Swing DNA numbers are across all three swings.
Our DNA software suggests three best matched shafts to test along with players input to come up with the top performing shaft. The final decision is always down to the fitter and player.
“EVERY YEAR WE MEASURE MORE SWINGS AND MORE SHAFTS AND REFINE OUR FORMULA. THE SWING DNA SYSTEM JUST BECOMES MORE INTELLIGENT AND MORE ACCURATE”.
– Bill Price, Director of Custom Fitting.
Yes – as no two brands measure the same way. With so many new shafts coming onto the market, there is likely to be an option that did not exist during your last session. We always recommend spending the time on a new fitting with every order.
There are several tools available online to guide your choices. These are best used to prepare yourself for a full on-site fitting session.
